- Show your gratitude with a free offer that complements the original purchase. For example, a hair stylist could show thanks by offering a voucher for a free hair styling product. Include specifics, such as a $15 maximum value redeemable within 60 days of postmark.
- Boost sales by providing a coupon for free shipping or 25% off their next order. Encourage customers to pass it on if they don't need to use the offer themselves.
- Suggest complementary products or services that will enhance the initial purchase and increase the customer's satisfaction and loyalty. Consider creating an affiliate program with non-competing businesses to expand your offerings.
- Reward customers for providing referrals. Offer an exclusive discount to both your existing customer and a new referral to increase the number of referrals you receive.
- Highlight your contact information on an item your customers will keep, such as a business card, calendar, customized notepad, magnet, or pen.
- Become a resource to your customers by encouraging customers to sign up for an informational newsletter with industry tips and tricks. You might also consider providing valuable tutorials and training classes.
- Consider using the 10-10-10 follow-up pattern (or even a less-aggressive 30-30-30). Send an initial thank you within 10 days after the purchase. Contact them again after 10 days, then a third time after another 10 days. Vary your method of communication, such as a hand-written note, email, and phone call. Include an offer in all communications, and build on the urgency in each contact.
- Ask for feedback about the customer's recent purchase or send a survey with an incentive to respond. Many customers will be eager to discuss their experience or may even have questions.
Peter "The Printer" Lineal
Founder/CEO
Plum Grove
2160 Stonington Avenue
Hoffman Estates, IL 60169
Ph: 847.882.4020 Ext: 133
www.PlumGrovePrinters.com
![Like Plum Grove Printers Facebook Page](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjsNdCXYHS4sczb7ZdW_fO0jTNarrlA_Sxk7hTUNG6SliD802QMXJfu80GR2ekPE7wbY981rE8TmKRkXCkj3TRCENjSasgjIsQca2Uifu3VH4SwyrKfjVbISYO2LHGevc97DBQkJiJfk6Q/s300/facebook.png)
![Follow Plum Grove Printers Twitter](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjyQDjUJ9ix7b2sA1JObbjcGRFCOv07LEiqLIkkcjki-NXMGUjuw-JSRqxSweTH-GbL2bLbC613p56vaEFbDhEv_AbCR9TzolwyLsKzRSzUSkEkTUuG29hI53YV-BAog1p_bmqIn7bglbg/s300/twitter.png)
![Connect with Plum Grove Printers LinkedIn](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0PKt63Vvk2NM6sot1Vf4s7CwmkY5cXcyrp3_c_FyIOgxhvuyjjHmQYKGRaSCLRO-E1dbiSSSyjfeWZDgiWWME7IAsu04PM9JHX7BmuxfzdDUeaabUXkS6ouZwRLxQhKZnnacBOUUKEY8/s300/linkedin.png)
![Connect with Plum Grove Printers Google+](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjFonewQu30OQzN8Z2N5q4vKm3nXDGKzqFgJkAvFpDY2SkqqnedfLKGax-ae00YofArauaiBxBsQFI3S-O6UxhDZlJe8PQ7fllTazLxzwIKFes3yHYj6zv92UULOHubNkbZ9jH3Bg0gW6lT/h120/googleplus.png)
Printing, Marketing & Promotional Products with Powerful Execution.
No comments:
Post a Comment